Blogging for business – MOOC – Salford Business School (12/12) Enrol on free Search and Social Media Marketing for international business Massive Open Online Course (MOOC)

Please watch this video to the end before attempting the activities. When you are watching the video for the second time and reach an activity (see below a list of these with recommended links) pause the video, complete the activity and then press play again, proceeding to the next activity:

Activity 1. – Throughout the course we have asked you to blog your thoughts or to keep a diary of lessons learned. There are several free platforms such as WordPress, Blogger and Tumblr that allow you to blog. Visit these three and see which of these best suit your needs and don’t forget that there are far more options available:

Activity 2. – Write a blog post which reflects on all your lessons on this #SSMMUoS course in Search and Social Media Marketing for International Business and share it with others — let us know what you think!


Watch this “Blogging MOOC” video and more in “Search and Social Media Marketing for international business” playlist:

This video from Salford Business School shows how to create a professional blog for your business by covering the following topics:

– What is a blog and why it is important?
– How to choose the right platform for your business blog?
– How to create a WordPress account?

This video is part of the Search and Social Media Marketing for international business MOOC, a course that provides an introduction to Social Media Networks for marketing business. You will benefit by having a better informed digital online profile for career development and also you will know how to develop better business presence and engagement with international audiences and international business.

Follow us on Twitter: #SSMMUoS
Like us on Facebook:
Check out our blog at

These videos are informed by research undertaken as part of an international business culture project [] which examined social media use across 31 European countries and include views from the following UK based industry experts:

Alex Fenton – EDinteractive (
Alex McCann – Altrincham HQ (
Anjlee Bhatt — smespresso (
Briony Gunson & Tom Parnell – Manning Gottlieb OMD (
Colin Telford – The Candidate (
James Crawford – PR Agency One (
Joana Ferreira — Fast Web Media (
Katrina Gallagher — Digitangle (
Martin Williams — (
Nina Mack – Worship Digital (
Rebecca Rae – Photolink Creative Group (
Sean Randles – Web Video Marketing Ltd (
Simon Wharton — PushON (
Steve Kuncewicz — Bermans (
Tony Brown – UK Trade & Investment (

This project was developed by team members:
Aleksej Heinze
Vanessa Van Huynh
Rebecca Lee
Luis Santos
Maria Camila Villa